SOCIAL MEDIA ANALYTICS
There are multiple ways to measure and understand the reach, activity, engagement and impact of social media campaigns. Obtaining and understanding metrics to identify weaknesses and opportunities to inform and tailor your social media strategy to your target audience is essential.
Ensuring your message reaches the right audience at the right time, identifying trends, keywords, hashtags, promoting user interaction and conversations keeps your brand relevant and top-of-mind. Ensuring your marketing efforts are going to people who will genuinely engage with what you are offering is crucial.
At Prized Pumpkin Designs we use all available data metrics, including from social listening, user profiles and user content, to ensure you deliver great content that resonates with your audience. We also ensure you maintain an up to date presence on all of your social media platforms.